Thanks to the great collaboration of title sponsor Mercedes-Benz, the Berlin Senate Department for Economics, Technology and Women’s Issues and other sponsors, IMG Fashion will once again produce a catwalk event of international standard at Bebelplatz. This event’s mix of well-known national and international fashion designers and up-and-coming stars gives the Mercedes-Benz Fashion Week Berlin its inimitable flair.

www.mercedes-benzfashionweek.com

This season, the “Bright” streetwear tradeshow, which recently moved from Frankfurt to Berlin, will take place in the German capital for the first time. The Bright tradeshow has emerged as a leading venue for streetwear, sneakers, fashion and board sports in Europe. The link and driving force behind the different elements is skateboarding, a sport that has a tremendous influence on the image and authentic character of each individual segment. While the Bright tradeshow’s unique concept guarantees a high degree of image exposure and identity formation, it also offers each brand a strategic and product-oriented opportunity to present their wares.

http://brighttradeshow.com/

The goal of the innovative new trade fair format called “5 elements.berlin – trade fair for intimate beach, spa & more” is to create a central and forward-looking platform for the European lingerie and bodywear industry.

www.5elements-berlin.de

A vibrant selection of sustainable fashion labels ranging from streetwear to highfashion will be on display at „thekey.to“. The chosen brands are pioneers in fair and ecological production and will showcase innovative design combined with highest quality. With slow-food gastronomy, eco-design, organic beauty, fashion shows, workshops and parties, thekey.to presents the entire progressive lifestyles spectrum at an unic place in fashion-trendy Neukölln.

www.thekey.to

DYSFASHIONAL is an international fashion-art exhibition curated by Luca Marchetti and Emanuele Quinz. After stops in Luxemburg, Lausanne and Paris, where it took on a different form each time, it now makes its way to Berlin. Rather than presenting clothes on the catwalk, the artists and designers here experiment with the notion and materiality of fashion. They present installations that reflect their creative universe and artistic approach, while simultaneously exploring the borders of fashion and art. These are works of art presented in the context of fashion. The exhibition is complemented by a project entitled PARASITE, a platform for emerging designers and artists.
Accompanying DYSFASHIONAL is an installation by filmmaker Katharina Klewinghaus exploring the results of the “Bodies in Motion” workshop, which took place in January 2010 in Paris and featured the participation of 16 fashion students from the ESMOD International Fashion School Berlin and the Institut Français de la Mode Paris.

The team behind the SHOWFLOOR BERLIN is CATWALK ENTERPRISES, a group that has been organizing national and international shows since 1998. Part of the SHOWFLOOR BERLIN consists of the shows of the “Green Avantgarde.” GREEN AVANTGARDE showcases strictly “green” collections that fulfill both an ethnic and aesthetic expectations.

www.showfloor-berlin.com

“Showroom-Meile” opens the Fashion Week for visitors. Alongside the rather exclusive portion reserved for trade professionals, the “Showroom-Meile” (Showroom Mile) – sponsored by the Berlin Senate Administration for Economics, Technology and Women – is a mainstay of the Fashion Week, offering a typically Berlin mix of fashion, art and culture.

iPhone/iPad App:

www.showroom-meile.org/srm-app

GREENshowroom combines modern design with sustainability and environmental consciousness. At Hotel Adlon GREENshowroom presents for four days labels and suppliers, that produce fashion, accessories, cosmetics and lifestyle products with eco-backround.

www.green-showroom.net

The Berlin Senate Department for Economics, Technology and Women’s Issues is the state authority responsible for supporting and promoting Berlin’s economy, and it also works on behalf of companies active in Berlin. With the goal of strengthening Berlin’s reputation as a fashion hub, the Senate Department provides support for individual formats of the BERLIN FASHION WEEK and is the initiator of the Showroom Mile, which takes place alongside the BFW.

www.berlin.de/sen/wtf

Berlin Partner GmbH is Berlin’s first stop for investors in Berlin. This public-private partnership supports Berlin companies in accessing new markets and helps to promote Berlin on both local and international stages as a prominent brand name and a great place to do business. With financial support from the Senate of Berlin, Berlin Partner works together with 170 private partner companies to promote the German capital as a top fashion metropolis and leading business location.

www.berlin-partner.de

Berliner Klamotten is the largest platform for fashion design from the capital city and initiator of the Berlin Fashion Network (BFN). Launched in 2004, it now represents over 100 labels from street to high fashion.

www.berlinerklamotten.de

createurope:THE FASHION DESIGN AWARD is a European-wide design competition initiated by the Goethe Institute. It is a project of EUNIC (Association of European Cultural Institutes in Berlin) and has Quelle GmbH as its major sponsor. The competition receives additional support from the “Initiative Kultur- und Kreativwirtschaft der Bundesregierung” (a German federal government initiative for the cultural and creative industries).

www.createurope.com

ModemOnline is an Internet portal featuring the most important dates involved in the International Fashion Week, including all the events and services surrounding the topics of fashion and design.    www.modemonline.com /fashion/

Modesearch is an Internet portal that provides comprehensive information on the topic of fashion.

www.modesearch.de

www.creativeface.net

The MODECENTER BERLIN is the location to visit for the presentation and ordering of brand-name fashion in Berlin.   www.modecenter-berlin.de  

CREATE BERLIN is an internationally-focused network that curates and organizes design projects both in Germany and abroad with the ultimate goal of promoting Berlin’s creative industries and the city’s reputation as a great location for business.     www.create-berlin.de

Visit Berlin is Berlin‘s official Internet portal for tourists. It provides comprehensive information on Berlin and makes it possible for visitors to Berlin to make online reservations at hotels and buy tickets online for events in the city.     www.visitberlin.de

www.galeries-lafayette.de

www.berlin.de/projektzukunft/

Berlin.de is the official Information portal of the state of Berlin, the state government and all related city districts and public authorities. The site offers comprehensive information on Germany’s capital city.
www.berlin.de

The Business Location Center (BLC) is Berlin's business portal. Sector-specific data, real estate offers, labor market and structural information, land use plans and aid programs are just a mouse click away and currently available.   www.businesslocationcenter.de